Today we face a market characterized by strong competition and globalization. Moreover, with the advent of Internet a trademark can be easily counterfeited. For all these reasons, there is a strong need to protect distinctive signs through a proper action of trademark registration.
Trademark registration in Paraguay: why choosing Protectia?
Protectia, as official IP law firm, by offering the trademark registration service is distinguished for several reasons:
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Trademark registration in Paraguay: the process
The process for a trademark registration in Paraguay usually goes through these steps:
The registration of a trademark in Paraguay gives the holder its exclusive use for 10 years starting from the date of registration, renewable for a period of the same duration.
The average duration of a trademark process in Paraguay, including its granting from the moment of application until its publication, generally is 9 months to 1 year in case oppositions are not filed, whereas it goes from 1 up to 3 years in case of existing oppositions and third parties appeals.
Advices about trademark registration in Paraguay
Usually, on an international level, starting any type of business bring the inclination to focus the importance on advertising and marketing actions, before even considering what should actually be the first major action to comply: the trademark registration.
For no-resident in Paraguay is necessary having a legal representative in order to file the application of a trademark, and also for residents it is highly recommended. Protectia has legal representative of full capacities to register a trademark in Paraguay, and to defend the interests of their clients before any action.