In today’s global market, characterized by intense competition and constant presence of internet, is essential to define and to properly protect the intellectual identity of a business through an action of trademark registration in order to deal with possible abuses and falsifications by third parties.

Trademark registration in Mexico: why choosing Protectia?

  • In Protectia we have the expertise of high skilled and specialized professionals who will manage all the steps of the trademark registration process in Mexico: from the filing of the application, defense, monitoring and renewal.
  • Viability study of a trademark in Mexico: for each of our clients, we carry out a careful research on the existence of previous rights. If a case of identical trademark or similar to the one the client intent to register exists, our sophisticated databases consultation will detect it and our team of experts will be able to advice and counsel on new viable options much more profitable for the client.
  • Trademark classification: every trademark is registered in relation to certain goods or services. In order to differentiate them, the International Nice Classification is used; in Protectia, among other services, is also contemplated the trademark classification.

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Trademark registration in Mexico: the process

The process for a trademark in Mexico usually goes through the following steps:

  • Filing of the application
  • Formal examination
  • Publication upon request and express payment
  • Granting

trademark registration in mexico

It should be noted that in Mexico nowadays does not exist an opposition process. Therefore, before any conflicting trademark, the filing of an action for annulment against a trademark it’s needed.

The administrative authority of Industrial Property in Mexico which has, among other faculties, the registration of distinctive signs is the Mexican Institute of Industrial Property (IMPI).

The average duration of a trademark process in Mexico, including granting from the application to publication, generally is from 4 to 10 months in case oppositions are not filed, while de IP law does not contemplate the opposition system.

The trademark registration in Mexico is granted for a 10 years period from its application renewable for equal periods indefinitely.


Procedures for trademark registration in Mexico

Mexico belongs to the International system of trademark registration of Madrid (Madrid Protocol), so the application for a trademark registration may be filed from outside Mexico as part of an international trademark registration.

In order to guarantee a high level and quality service, in Protectia we also have legal representative of full capacity and with experience of many years, necessary for the service of trademark registration in Mexico.


Trademark registration in Mexico: advices

Usually, starting any type of business brings the inclination to focus the importance on advertising and marketing actions before to register the trademark, which may cause negative consequences. Therefore, the first action must be the trademark registration.

A solid and structured agency such as Protectia, which has an exhaustively experience in the field and also has correspondents in all country, is ideal to manage and carry out in total comfort and safety a proper trademark registration service.