In the market we face nowadays, characterized by globalization and strong competition, it is essential to define and protect the intellectual identity of a business, good or service through a solid action of trademark registration in order to face possible abuses and falsification.
Why choosing Protectia for the trademark registration in Ecuador?
In Protectia, official IP law firm, we have a team of highly qualified professionals to guarantee to our clients:
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Trademark registration in Ecuador: the process
The administrative authority of industrial property in Ecuador, which has, among other powers, the processing and granting distinctive signs’ registration is the Ecuadorian Institute of Intellectual Property (IEPI).
The average duration for a trademark process in Ecuador, including its granting from the moment of filing the application to the publication, is 9 months in case oppositions are not filed, whereas it goes from 2 to 3 years in case of existing oppositions and third parties appeals.
The process for a trademark registration in Ecuador usually goes through the following steps:
Advices about trademark registration in Ecuador
Usually, on an international level, starting any type of business bring the inclination to focus the importance on advertising and marketing actions before to register the trademark, which may cause negative consequences. Therefore, the first action must be the trademark registration.
On the other hand, is worth noting that for non-residents of Ecuador is necessary to have a legal representative in order to file the application of a trademark, and even for residents is something highly recommended. Protectia has its own legal representatives of full capacity and experience to register trademarks in Ecuador and to defend the interests of our clients before any action.