In the contemporary global market, characterized by strong competition and a constant presence on the internet world, it is of primary importance to define and especially effectively protect the corporate image and intellectual identity of a business through an action of trademark registration, in order to face possible abuses and falsifications by third parties and to provide a differential value to the distinctive sign.
Why choosing Protectia for the trademark registration in Chile?
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Trademark registration in Chile: the process
The administrative authority of Industrial Property in Chile which has the power, among several others, to process and grant the registration of trademarks is INAPI, National Institute of Industrial Property.
The process for a trademark in Chile usually goes through four main steps:
The average duration for a trademark process in Chile, including its granting from the moment of filing the application to the publication, is 7 months in case oppositions are not filed, whereas it goes from 1 to 2 years in case of existing oppositions and third parties appeals.
Advices about trademark registration in Chile
Usually, starting any type of business bring the inclination to focus the importance on advertising and marketing actions, before even considering to register the trademark, with armful consequences. Therefore, the first action to take is the trademark registration.
On the other hand, it is good to know that for not resident in Chile is necessary to have a legal representative in order to file an application, and even for resident is highly recommended. Protectia has its own legal representative of full capacity and guarantees to register trademarks in Chile, such as to defend the interests of their clients before any action.