In today’s global market, characterized by intense competition and constant presence of internet, is essential to define and to properly protect the intellectual identity of a business through an action of trademark registration in order to deal with possible abuses and falsifications by third parties.

Why choosing Protectia for the trademark registration in Colombia?

  • Trademark classification: a proper classification of the trademark is one of the fundamental keys for the correct trademark registration. When registering a trademark, you must specify which goods and services you want to use. In order to distinguish them, the international Nice Classification is used, in which all existing products and services are distinguished by a total of 45 classes. In Protectia, among other services, is also contemplated the trademark classification.
  • Viability study of a trademark in Colombia: before starting any other action, the preliminary and important step is to make sure that the trademark intended to be registered does not have any previous right. Thanks to sophisticated databases consultation and the expertise of our professionals, in Protectia we offer our clients a careful viability study of the trademark in order to guarantee the uniqueness of the distinctive sign.
  • We also guarantee, thanks to our team of highly skilled professionals, support and personalized legal advice service throughout all the process of trademark registration: from the moment of filing the application, defence and monitoring until its renewal.

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Trademark registration in Colombia: the process

The process for a trademark in Colombia usually goes through four main steps:

  • Filing of the application.
  • Formal examination.
  • Publication in the Industrial Property Gazette and term for third parties oppositions.
  • Granting.

trademark registration in colombia

The average duration of a trademark process in Colombia, including granting from the application to publication, generally is from 2 to 3 months in case oppositions are not filed, whereas it goes from 1 up to 2 years in case of existing oppositions and third parties appeals.

In case no opposition is filed, the trademark registration in Colombia is granted for a 10 years period from its application renewable for equal periods indefinitely.

 

Advices about trademark registration in Colombia

Usually, starting any type of business bring the inclination to focus the importance on advertising and marketing actions before to register the trademark, which could bring negative consequences.
Therefore, the first action should be the trademark registration.

On the other hand, it is good to know that for no-resident in Colombia is necessary having a legal representative in order to file the application of a trademark, and also for residents it is highly recommended. Protectia has legal representative of full capacities to register a trademark in Colombia, and to defend the interests of their clients before any action.